RALEIGH, N.C. (SEPTEMBER 26, 2017) – Clean, an award-winning integrated branding agency, today announced it was chosen as agency of record for Wilson, N.C., after competitive review. Clean will oversee marketing efforts for the Wilson Visitors Center and provide brand strategy and planning, creative development and execution, media, and public relations services for the city’s tourism business.
Wilson, with farming roots dating to 1849, is a vibrant community located in Eastern North Carolina and is home to many of the state’s agricultural and commercial businesses. The town is known for its hometown charm, thriving arts community, barbecue and award-winning revitalized downtown. Much of Clean’s efforts will be tied to marketing support around sports tourism and popular annual festivals including the North Carolina Whirligig Festival coming up in early November.
“Clean has a reputation for success and real understanding for North Carolina destination marketing services,” said Wilson Vistors Center Executive Director Sandra Homes. “It was a natural fit for us to partner with them to promote our growing city and entice business and leisure visitors from in and around our state.”
“Wilson represents a lot of North Carolina history and heart, and we are proud to help continue the success of their tourism efforts,” said Clean CEO Natalie Perkins.