When we were searching for a holiday gift for clients and friends of Clean, we wanted something that could help expand diversity, equity, and inclusion in our industry and help bring our agency mission to life. (As a refresher, our mission is to help build and strengthen our community through creativity.) So, instead of sending […]
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In July, we graduated the first class from our bootcamp replacement, the Shine mentorship program. Like bootcamp, Shine is a way for our team to give back by inspiring a new generation of advertising professionals. Obviously, the name relates to our name Clean, but it’s more about shining a light on the different advertising career […]
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It’s often said that agencies have a hard time doing for themselves what they do for clients. It’s an old saying that borders on the cliché, but it’s true. A prime example is the dearth of quality agency mission statements. Most we’ve seen say the same thing using different words. It seems creating an original […]
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As the state started relaxing restrictions on gatherings, we started planning our first in-person promotion since the start of the pandemic – Orangina’s Big Splash. The event had many facets. First off, it was held on May 16, National Mimosa Day. Why? Because mixing Orangina and Champagne results in the Frenchiest mimosa ever. But that […]
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It could be causation or coincidence, but as vaccinations started going into arms, new business opportunities started appearing in our pipeline. Now, a few of those opportunities have converted to new client relationships. One new client we’re honored to be working with is Voices Together. This nonprofit is dedicated to transforming the lives of people […]
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The cloud that was 2020 rained down unique challenges for the agency world. Slashed budgets. Remote brainstorming sessions. Halted productions. Marketing blackouts. The list goes on. Even award season has been affected. Like the Grammys and the Golden Globes, the Addys went virtual. Effectively robbing us agency folk of the annual opportunity to schmooze, overindulge […]
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By Glen Fellman, Head of Creative – Okay, what I’m sharing isn’t quite the same as a magician giving away trade secrets, but there’s a smidge of controversy in what I’m encouraging client-partners to do. Suffice to say, these bullets contain some secrets to motivating an agency-partner to level up their thinking, do it quicker, […]
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